Electoral campaigns will start on TV and radio on Friday, the first debate between presidential candidates will take place this Sunday, and Lula has started making moves toward groups that are closer to Bolsonaro

BRAZIL POLITICS - Report 22 Aug 2022 by Murillo de Aragão and Cristiano Noronha

While having a good amount of TV time during the elections is important in communicating with voters, having the most TV time does not always guarantee electoral success, especially in presidential races. The presidential debate will be held jointly with Band, TV Cultura, UOL and Folha de S.Paulo. So far, the debate has been confirmed. Lula presented a new version of his government plan to the Superior Electoral Court (TSE). One of the changes was the removal of “regulations on agribusiness”. His campaign also decided to create accounts on social media aimed at evangelicals, which corresponds to 30% of the electorate.

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